General Management: Processes and Action
By David A. Garvin.
Description
"General Management: Processes and Action" by David Garvin focuses on implementation, and the way that general managers get things done. Typically they work through processes like strategic planning, business planning and budgeting to move their organizations forward. A deeper understanding of the skills necessary to influence the design, direction and functioning of processes is essential to effective management. The aim of the "General Management" is to develop in students a deeper understanding of these activities and their links to performance. The author, David Garv...
ISBN(s)
007113025X, 9780071130257
